Background
The ferry business between Singapore and Indonesia is highly competitive. With limited room for maneuver on the top line, an operator’s ability to control costs effectively can make or break them. To defend its market position, Sindo Ferry Pte Ltd chose to work with ExxonMobil lubricant distributor, Kims Marketing Pte Ltd, on an oil drain extension programme. The objective- To reduce expenditure without compromising reliability
Challenge
Faced with stiff competition, ferry operators are under constant pressure to cut costs. The potential to extend oil drain intervals, however, can frequently remain untapped. The challenge is businesses often lack the specialist expertise to tackle it safely without compromise to their operation reliability. Sindo Ferry, however, understood the opportunity and reached out to ExxonMobil distributor, Kims Marketing, for support.
“Upgrading to Mobilgard™ HSD 15W-40 was an absolute win-win. We’ve made significant cost savings, while longer oil drain intervals give our engineers more time for other tasks.”
- Fanni Alidin
Director Sindo Ferry Pte Ltd
Approach
Kims Marketing collaborated closely with Sindo Ferry to determine the optimum product and develop a customised oil drain extension programme. They recommended Mobilgard™ HSD 15W-40 – ExxonMobil’s latest high-speed diesel marine lubricant - for six of the customer’s Caterpillar C32 engines. Kims Marketing used ExxonMobil’s proprietary Mobil Serv℠ Lubricant Analysis platform to pinpoint the appropriate drain intervals, and gave training on sampling and interpreting results.
"The consultants at Kims Marketing really understand the ferry business. The insights we get from them, and from Mobil Servsm Lubricant Analysis, are invaluable."
- Ken Kok
Technical Superintendent
Sindo Ferry Pte Ltd
“This programme proves that a high-quality oil can deliver optimum performance far beyond the 250- hour industry standard and that ExxonMobil’s solutions can help cut costs without compromising operational reliability and safety.”
- CK Chong,
CEO Kims Marketing Pte Ltd
(Authorised ExxonMobil Distributor)
Impact
The programme far exceeded its original cost-cutting objective, delivering multiple benefits:
• Oil drain and filter change intervals tripled - from 250hrs to up to 750hrs
• Operating costs related to oil and filters down 59%
• Improved engine health and reliability
• Enhanced equipment performance insights
• Streamlined inventory management